As part of the conference, 3DLOOK was able to demo our innovative solutions to forward thinkers in fashion and retail. Visitors were able to see a 3D model of their body, virtually try on outfit.
This year for the third time, LVMH Group gathered startups from all over the world at VIVA Technology. 3DLOOK was among the 30 startups selected (from initial 900) to compete for the prestigious LVMH Innovation Award.
VivaTech seeks to showcase and celebrate and innovation and its effects on our everyday lives. Starting from simple bots and software to self-driving electric cars and smart city projects – everyone out there is trying to make our lives better. This year’s theme of the LVMH Pavilion – “Crafting the customer experience of tomorrow” – also resonates with these far-reaching objectives.
As part of the conference, 3DLOOK was able to demo our innovative solutions to some of the most forward thinkers in fashion and retail. Visitors to our booth were able to see a 3D model of their body, size recommendations, virtually try on outfits, and put it all in AR. Among the guests who visited our booth were Bernard and Antoine Arnault, and sharing our vision with key fashion decision makers was a truly exciting experience.
It’s an outstanding achievement for us, and it proves once again that our technology and solutions are of great interest to both the fashion industry as well as consumers. We are thrilled to have the opportunity to work with LVMH Maisons to create amazing solutions and bring deeper levels of personalization to their clientele.
In addition to valuable feedback, an important takeaway from the conference was hearing first hand from brands and retailers about the issues they are facing as the industry transforms in digital age.
It is inevitable that the fashion industry must innovate not only to create new shopping experiences, but also to reduce the negative impact it has on the environment. By implementing solutions like size recommendation or virtual try-on 3DLOOK will bring data and intelligence to the shopping journey and make shopping more informed and dramatically reduce the return rates. If we can understand what the consumer actually looks like, we can help brands and retailers reimagine design, fit, and sizing in ways that have not before been possible paving the way for customization.
3DLOOK was honored to be among an incredibly high caliber group of brilliant startups. Day 1 began with three-minute pitches, where 3DLOOK was selected for the finals. During day 2 while on stage with Ian Rogers and Bernard Arnault, our CEO Vadim Rogovskiy was awarded the 2019 LVMH Innovation Award after delivering his final 90 second pitch.